Ari Lennox, J. Cole - Shea Butter Baby (official Music Video) -

: Visual transitions are often achieved by zooming into natural hair textures, including kinky curls and dark fade haircuts, to transport the viewer between scenes.

The song originally appeared on the Creed II soundtrack in November 2018 before becoming the title track of Lennox's debut album. : Visual transitions are often achieved by zooming

The video is noted for its warm, , dominated by a "celebration of browns"—from brown skin and decor to chocolate-covered walls in dream-like sequences. : Visual transitions are often achieved by zooming

: Cole enters around the halfway mark, delivering his verse in a vacant space alongside Lennox. Meaning and Impact : Visual transitions are often achieved by zooming