: You are often required to be on a specific, sometimes more expensive, unlimited plan to remain eligible for the credits.
“It's a good deal if you fit into all the other stuff it requires you to have. I just wish they advertised it that way.” Reddit · r/ATT · 6 years ago Key Pros and Cons
is generally viewed as a high-value offer for families or couples, provided they are already committed to the AT&T ecosystem. While the promotion effectively provides a second device for free (typically via bill credits over 24–30 months), reviewers and users emphasize that it is not a "no-strings-attached" giveaway. Expert and Community Review Summary
: Most versions of this deal require at least one new line of service . Historically, some iterations also mandated an active DirecTV or AT&T U-verse subscription to qualify.
“I analyzed the real cost of 36-month carrier contracts vs. buying phones cash. The "Free iPhone" deal actually costs you ~$2,000 extra over 3 years because of inflated service fees.” Reddit · r/NoContract · 4 months ago
The AT&T "Buy One, Get One" (BOGO) deal for the Apple iPhone 7 Go to product viewer dialog for this item.
: The "free" phone is paid for through monthly bill credits. If you cancel your service or pay off the first phone early, you typically lose the remaining credits and must pay the full balance of the second phone immediately.
: Even with the BOGO credit, customers are still responsible for upfront sales tax on the full retail price of both devices, plus activation fees. User Perspectives
