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📍 : These deals are frequently used by VoIP providers and cellular carriers to drive bulk sign-ups, as seen with companies like TeleData Services .

: Research from the Journal of Business Research (2020) found that consumers significantly prefer "Free" deals over equivalent percentage discounts. Using eye-tracking technology, the study proved BOGO-style deals capture more immediate attention, especially at higher discount levels. buy 2 phones and get 1 free

: Published in Production and Operations Management (2025), this study analyzes how retailers use "Buy 2 Get 1 Free" to differentiate between customer types and clear out inventory more effectively than standard percentage discounts. 📍 : These deals are frequently used by

Provide a (e.g., "consumer psychology" vs "inventory logistics"). "consumer psychology" vs "inventory logistics").