Disconnect between followers and real engagement destroys brand trust.

: Many low-cost sellers are associated with hackers. Providing account details or using insecure payment systems can lead to account breaches or permanent bans. Pros and Cons at a Glance Potential Benefit Major Drawback Social Proof

Higher numbers can make a page look "established" to new visitors.

Real cost includes wasted ad spend on fake audiences and lost revenue from bans.