Buy One Get One Car Deals May 2026

: Brands like Cadillac are offering "conquest" discounts (up to $3,000) for switching from a competitor.

In most cases, the "free" second car is not truly free; rather, it is a creative application of manufacturer incentives and lease terms. buy one get one car deals

: To qualify, you usually must pay the full sticker price for the first car and forgo all other discounts, cash-back offers, or low APR financing. : Brands like Cadillac are offering "conquest" discounts

: You buy a high-margin vehicle (like a full-size SUV) at full MSRP, and the dealership uses the resulting rebates and incentives to prepay a 24-month lease on a base-model subcompact. buy one get one car deals

: Dealers may significantly mark up the price of the first vehicle to cover the cost of the "free" one.