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Research from the Geena Davis Institute on Gender in Media (2024) and other academic studies highlight a significant "visibility gap" for women aged 50 and older:

: Older female characters are frequently reduced to tropes such as the "shrew," the "passive victim," or the "cronish witch-queen". They are four times more likely than men to be portrayed as "senile" or physically feeble. milfs in kitchens

Mature women in cinema face what researchers call "double jeopardy"—the intersection of systemic sexism and ageism. Older Women and Cinema: Audiences, Stories, and Stars Research from the Geena Davis Institute on Gender