: Filmed in Nemzzz's hometown of Gorton, Manchester , the video features him "getting lit with his crew" and showcasing his roots.
: The video is described as a high-energy, "vibey" offering that complements the track's catchy hook and slick verses. Critical Reception and Themes
: The lyrics touch on success, personal ambition ("A million streams, a billion dreams"), and his determination to stand out in the UK scene. Nemzzz - 2MS [Music Video] | GRM Daily
"2MS" received praise for its clever wordplay and humorous delivery.
: Pitchfork highlighted his "verbal onslaught," noting playful lines like "Invest in me, like NFT" and the "comic opening line" referencing Michael Jackson. : Filmed in Nemzzz's hometown of Gorton, Manchester
Directed by frequent collaborator , the visuals capture a grounded, authentic vibe.
The title "2MS" (shorthand for "2 Million Streams") reflects the song's origin as a freestyle intended to celebrate "Elevate" reaching 1 million streams. By the time Nemzzz entered the studio, the track's growth was so rapid that he updated the name to match the 2 million mark. : Wydsonni Mixing/Mastering : Mike Wizard "2MS" received praise for its clever wordplay and
: Following the release, Nemzzz was named an artist to watch by Complex UK and Dummy Mag .