Produced and distributed by StradaVarius , a label closely associated with Sisu Tudor's independent work and the broader Romanian "Strada" (Street) rap scene.
The title "Carpe de firma" (Brand Rags) plays on the contrast between high-end fashion ("firma") and "rags" ("carpe"), a common trope in Romanian underground rap that critiques materialism and superficiality. Sisu Tudor feat. CRETZU - Carpe de firma (Videoclip Oficial)
The music video and single debuted in late November 2021. Produced and distributed by StradaVarius , a label