Think Like A Freak [Working – ROUNDUP]

We’re taught from a young age that "quitters never win," but Levitt and Dubner argue that quitting is often the most rational thing you can do. Sunk costs (the time or money you've already spent) shouldn't dictate your future. Quitting what doesn't work frees up your resources to find what does.

if you don't pay attention to how people actually respond to them. 4. The Upside of Quitting Think Like a Freak

Whether it’s getting a kid to use the potty or solving global famine, people respond to incentives—but not always the ones you expect. A "Freak" understands that: . We’re taught from a young age that "quitters